Skills & Experience: 

• 7+ years’ experience in customer, digital or marketing analytics within a complex enterprise environment. 
• Advanced SQL capability, with strong hands-on experience in Snowflake or comparable cloud data warehouses. 
• Experience working with large, event-level datasets to drive segmentation, automation and performance optimisation. 
• Proven experience enabling marketing automation, personalisation and experimentation across communication platforms (e.g. Braze), CDPs (e.g. Hightouch), analytics and experimentation tools (e.g. Google Analytics, Optimizely), and modern data ecosystems (e.g. Snowflake, BigQuery, dbt). 
• Strong understanding of data modelling for activation, measurement and scalable design. 
• Experience designing or supporting structured experimentation frameworks (A/B testing, test-and-learn). 
• Demonstrated ability to translate complex analysis into clear, commercially grounded insights and recommendations. 
• Experience partnering cross-functionally with Marketing, Martech and Data teams. 
• Proven ability to influence without authority and act as a senior analytical voice within a squad or tribe. 
• Solid understanding of customer data governance, privacy and data protection regulations. 

 Desirable: 

• Familiarity with AI applications in marketing automation, next-best-action models or customer intelligence platforms. 
• Experience working in Agile delivery environments or scaled enterprise marketing squads. 

Attributes:



• High attention to data quality, integrity and scalable design. 
• Strong team player and collaborator 
• Strong communicator and influencer 
• Ability to communicate effectively across technical and non-technical audiences 
• Curious, proactive and comfortable operating in ambiguity 
• Passionate about improving end-to-end customer experiences through data